The guide to building an AI persona

The guide to building an AI persona: Retail edition AI chatbots have changed how retail businesses support customers. But not all AI chatbots are created equal. Some AI chatbots feel smart, helpful...

AI Agents vs. Human Agents: Which Option is Better? 

AI Agents vs. Human Agents: Which Option is Better? Sarah purchased a laptop from an ecommerce website. She was really excited about it but the order didn’t arrive on the promised date. She wanted to...

Generative AI in Retail: Use Cases and Statistics

Generative AI in Retail: Use Cases and Statistics E-commerce managers are always searching for the next big thing to give them a competitive advantage, and Generative AI is perhaps that very thing...

Conversational AI vs. Chatbots: Understanding the Differences 

Conversational AI vs. Chatbots: Understanding the Differences The terms “chatbots” and “conversational AI” are often used as equivalent terms, but they’re worlds apart. Get the difference right, and...

Why Retailer Should Invest in AI-driven Customer Support 

Why retailer should invest in AI-driven customer support Buyer satisfaction often hangs on the subtle art of customer support. Gone are the days when it was limited to nine-to-five hours. The...

conversational ai benefits and use cases

Conversational AI in Retail: Benefits and Use Cases Modern retail is all about smarter, faster, and more personal service. Today’s customers want instant answers, personalised recommendations, and a...

Comparing intelligent AI chat solutions for your e-commerce business

Comparing intelligent AI chat solutions for your e-commerce business Comparing intelligent AI chat solutions for your e-commerce, as e-commerce continues to evolve, conversational AI has become vital...